Brand Ascension

Elevating Conscious Branding in Business

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Local Consulting Firm Supports Solo-professional Businesses during COVID19, with Launch of Online Course on Brand Development

May 11, 2020 By Suzanne

May 11th, 2020, Colorado Springs, CO – Local business consultant, author, and speaker, Suzanne Tulien of Brand Ascension has announced the launch of a new online course that helps solo-professionals identify and define their brand’s value position for distinction. “Ignite Your Personal Brand Presence DNA” online course was launched in early 2020 to offer an …Read the full article…

Filed Under: Personal Branding, Uncategorized

6 Ways Solo-preneurs Can Stay Brand Relevant in Tough Times

March 24, 2020 By Suzanne

A strategic message to my fellow solo-preneurs seeking ways to survive and thrive in uncertain times…. So many of us solo-preneurs tend to define ourselves through the work we do. We have chosen to be in the business we are in and are passionate about what we deliver and understand that WE ARE THE BRAND …Read the full article…

Filed Under: Personal Branding, Uncategorized Tagged With: #BrandDevelopment, #PersonalBranding

Brand Stewardship. Is It Alive In Your Company Culture?

October 15, 2019 By Suzanne

Brand stewardship

As a customer, which we all are on almost a daily basis, have you experienced the beautiful coherence that some organizations seem to have through every step of the customer transactional process?  It’s a quite noticeable sense of trust, being taken care of, and confidence that can put you into a state of euphoria because …Read the full article…

Filed Under: Uncategorized

The Fine Art of Merging Brands

August 13, 2019 By Suzanne

You may have thought of merging with another business as a growth strategy once or twice. But whether you take this route or simply partner as a Joint Venture or team up as a host beneficiary or complimentary service with another entity; it is critical to take stock in the full essence each brand brings …Read the full article…

Filed Under: brand building, Brand Definition, Brand Strategy, Business Practices Tagged With: brand merger, merging brands

11 Reasons to Consciously, Strategically, & Deliberately Brand from the Inside Out

April 11, 2019 By Suzanne

This will be a short article that is pointed to get you thinking about the impact of internal brand development and management for your business. You already have a brand (the collective perceptions both your employees and customers have about you — and lots of times even those two are vastly different), your real concern …Read the full article…

Filed Under: brand building, Brand Culture, Brand Strategy, Branded Customer Experience, Business Performance, Uncategorized

To Know Your Brand is to Be Your Brand

February 15, 2019 By Suzanne

By Suzanne Tulien, Brand Elevation Enthusiast, The Brand Ascension Group It’s already February, 2019. Business owners everywhere are still wondering what this year will bring them in terms of profits, growth, evolution, and success. This article will be brief, as I just have one point I’d like for you to consider as you progress your …Read the full article…

Filed Under: brand building, Brand Integrity, Brand Strategy, Internal Branding, Living the Brand

Do You OWN Your Personal Brand?

January 15, 2019 By Suzanne

Just to be clear, this isn’t an article discussing the legal ownership issues of your own personal brand, or anyone else’s. I want to stir up some conversation about your ‘Psychological Ownership’1 of the personal brand YOU portray. And with that comes the obvious question: “Are you even aware of your current Personal Brand, and ultimately, …Read the full article…

Filed Under: brand building, Brand Definition, Brand Strategy, Personal Branding Tagged With: brand building, Brand Purpose, Brand Strategy, Live the Brand, Personal Branding

Internal Brand Development Answers 3 Key Positioning Questions

December 5, 2018 By Suzanne

Brandiing

When an organization makes a decision to initiate a formalized internal brand development exercise they must prepare for and expect the results to impact every facet of the business. You see, branding isn’t about putting a prettier ‘lipstick on the pig’ (a new logo and website refresh), so to speak. True brand development starts from …Read the full article…

Filed Under: brand building, Brand Integrity, Brand Strategy, Branded Customer Experience, Customer Service, Internal Branding, Living the Brand, Uncategorized

Why You Should Not Ask for Feedback on Your Business Card & Logo at a Networking Event.

November 20, 2018 By Suzanne

It never fails… I get asked often enough this question when I meet people at various events I attend from delivering workshops to networking events. When they find out I am a brand consultant, the eyebrows go up, the cards come out, and the question starts with… “I just got these printed, (or, we just re-branded) …Read the full article…

Filed Under: Brand Audit, Brand Differentiation, Business Assessment, Uncategorized Tagged With: Brand DNA, branding

What’s Missing In Your Marketing?…Your Personal Brand!

November 13, 2018 By Suzanne

Most independent professionals don’t spend a lot of time uncovering their own most powerful marketable characteristics when communicating about their business. Rather, they tend to focus on marketing the features and benefits of the product. But you may be surprised to realize that it is YOU that your prospects are considering when it comes to …Read the full article…

Filed Under: Uncategorized

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Testimonials

“Wow, I wasn’t expecting such a breakthrough!” That is what you will tell yourself when you complete one of Suzanne’s Personal Brand Mastermind courses. If you are not aligned with your authenticity, everything in your life will suffer as a result. I highly recommend anyone who wants to get to the next level in business or their personal life to enroll in this series. This is an exclusive training program for high-caliber, high-potential clients so be ready to roll up your sleeves do… Read more
Cory Arcarese, CEO, CArc Media
“Suzanne is personable, precise in her communications, and extremely professional. Her concept and methodology of brand development is simple and powerful, and it’s already reaping great results! Her vast experience and impeccable integrity make her a powerful member of my business team. I highly recommend Suzanne to any business owner seeking greater impact and a bigger bottom line! Great Results, Expert, High Integrity!”
Chevy Chevallard, CEO, Conduct Your Life!
VW-Round-BW“I’m more clear and consistent in my actions and communication across the board. I’m more mindful about what I do – and even more importantly, how I think – and have more clear direction of what actions to take next and why. Identifying, defining, and stepping into my authentic self was exactly what I was looking for and needing to kick-start my next level of success! Because I am “Uniquely Wise, Deliciously Inspired!” Thank you Suzanne!”
Veronica WirthOwner + Creative DirectorDesign BistroVermont
SuzanneKladder-BW-Round“Suzanne and her Personal Brand program are amazing. She really gets you to take an honest, in-depth look at who you really are at your core and get past what you or others think you are. She helped me abandoned the idea that I needed to be perfect and to realize that perfection is me being me. The work I did with Suzanne continues to help me behave in a consistent, authentic way and it has had a positive impact on my business.”
Suzanne Kladder, Sales Whisperer
“Suzanne is a subject matter expert and superb facilitator for building a dynamic culture and brand. I have been in two organizations that immersed themselves in her engaging and powerful Brand DNA process. Her process fully enrolls everyone from customer facing staff to senior executives so that all conclusions are readily embraced and instantly internalized by all stakeholders. If your enterprise wants to experience immediate and lasting transformation, engage Suzanne.”
Robert Todd, Operations & Finance Expert
  JanePeck“Suzanne has facilitated training in our organization to bring the branding basics to our team.  She is dynamic, entertaining and engages all the senses in her training methods.  If you are looking to elevate your brand and engage your team in the process, I highly recommend her.”
Jane Peck, MBAAdministratorEndodontic Specialists of ColoradoColorado Springs
“For years, I have been the gerbil on the wheel, trying with all of my energy, to be all things to all people.  It is so liberating to focus on the strengths I bring to the table and not worry about who that will line up with.  I love what you said about how when you let go of those who don’t line up, it only opens the door for more of those who do.  I am totally seeing that happen in my life and especially in my business!  I shared this with my business coach and he said that you were rig… Read more
Lisa Gross, Sr. Mortgage Lender, Peoples National Bank

SarahRyals-Pic“Suzanne creates a wonderful experience to build an understanding of brand, especially for those who are new to brand basics. Her teaching modules are clear, well organized, thoughtfully explained, and she does a great job coaching teams through the work. The final outcome is an actionable foundation for delivering a consistent, meaningful brand experience for all the brand’s stakeholders.”

Sarah Ryals, Women's Resource Agency Board Member
“Suzanne is a fantastic brand expert who makes an immediate impact to the bottom line. Her efforts helped me successfully launch a small business venture (fitness gym: dynamic-gyms.com) into a very competitive market achieving break even revenue goals within three weeks of opening! Simply unheard of in this market segment. This would not have been possible without her direct efforts to help us succeed.”
Larry Solecki, CEO, Dynamic Training & Fitness Gyms
Tonya-round-BW-web“Building on a lot of prior soul-searching and “inside work,” the Personal Brand Presence DNA process has helped me to step into an image that is consistent with who I know myself to be. It helped me to articulate what it really means to walk my talk in a way that’s visible and tangible, not just to me but also to others, and I will forever be grateful for that.”
Tonya Henderson, Ph.D, Gly Solutions

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