Learn how conscious branding practices can capture and sustain valuable market share in any economic situation
Great Brands – Leading Best Practice Tip
#1 Great Brands dedicate a large majority of their ‘marketing dollars’ on increasing customer loyalty versus on acquiring (advertising/marketing) new customers. Why is this? Well, we all know that it takes 5 to 7 times more time, money and effort to acquire a new client than it does to keep one. So in using this …Read the full article…
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