It never fails… I get asked often enough this question when I meet people at various events I attend from delivering workshops to networking events. When they find out I am a brand consultant, the eyebrows go up, the cards come out, and the question starts with… “I just got these printed, (or, we just re-branded) …Read the full article…
The Importance of Regularly Assessing Your Brand’s Performance
Save time, stay on course, build brand momentum As business owners, it’s too bad we don’t have a crystal ball to see what steps we should take to grow our business more effectively. There’s no doubt we would all peek into the future to help guide us if we could. When our efforts seem …Read the full article…
3 Ways To Fall Back In Love with Your Business Brand!
Lately, especially, I have run into entrepreneurs who are questioning why they got into business for themselves. Granted, it has been a tough 3 years and still no confirmation of a better economy in the near future. Some are scared of not ever being able to make it, some are confused as to why they …Read the full article…
