Brand Ascension

Elevating Conscious Branding in Business

CALL 719.660.2533

  • Email
  • Facebook
  • LinkedIn
  • RSS
  • Twitter
  • YouTube
  • Home
  • KICKSTARTER ToolKit
  • Meet Suzanne
    • Conscious Branding Manifesto
    • Marketing vs. Branding
    • Brand Ascension
  • Speaking + Training
    • BE A BETTER SPEAKER 4 hr. WORKSHOP
    • Be A Better Speaker Coaching Programs – Ignite My Speaker Brand!
      • Ignite Your Speaker Brand! Curriculum
    • Craft Your “30 Sec. Elevator Pitch” Mini Workshop
    • Elevate Your Personal Brand Leadership
    • Branded Change-Agent Leadership Program
    • Build a World Class Brand on a Small Business Budget
    • Ca$hing In On Your Brand
    • CRACK YOUR BRAND DNA CODE for COMPETITIVE ADVANTAGE
    • Making Your Brand Make Sen$e Program
    • Elevating Your Personal Brand Presence Workshop
    • Stop Marketing, for now, Start Branding! Program
    • Thinking Differently About Brand Differentiation Program
    • Uncover Your Brand’s “Why” and Build Advocacy
  • Personal Branding Course
  • Brand DNA
    • Business w/Employees Brand DNA
    • Personal Brand Presence DNA Coaching/Courses
      • ONLINE Course: Ignite Your Personal Brand Presence
      • Schedule Your Live Coaching Session for Ignite Your Personal Brand Presence DNA Graduates
      • Solopreneur Brand MasterMind Groups
        • Personal Brand Mastermind Curriculum
    • Personal Brand Clarity
    • Brand DNA; the book
  • Clients
    • Personal Brand Testimonials
    • Brand DNA Testimonials
    • more testimonials
  • Products
    • Design: Your Speaker Wow! Sheet!
    • Personal Brand Clarity
    • Brand Consulting
    • Brand Overview + Strategy Session
    • Design: Your Speaker Wow! Sheet!
    • IGNITE MY BRAND! – membership consortium
    • Brand Assessment Tools
    • Personal Brand Accelerator Club
    • Instant Brand Manager Programs
    • THE 6 MYTHS OF SMALL BUSINESS BRANDING eBook
    • Getting Your Employees on the Brand Wagon – ebook
    • Brand DNA Graduate Tools
    • Be A Better Speaker Coaching Programs – Ignite My Speaker Brand!
  • Blog
  • Media
    • Podcast Interviews – all things branding
    • BrandByte Videos
    • For Immediate Release
  • Contact Me…
    • Schedule with Suzanne

How to Build Your Business from the Inside Out

June 24, 2019 By Suzanne Tulien

Internal Branding

Moving from a ‘push’ to a ‘pull’ strategy. I read a white paper entitled Internal Branding; What is that exactly? By Allan Steinmetz, CEO of Inward Strategic Consulting, Inc. And felt compelled to add to his insights and hit on a couple of key overlooked areas of the process. First, I’d like to begin by …Read the full article…

Filed Under: brand building, Brand Culture, Brand Definition, Brand Strategy, Branded Customer Experience, Internal Branding, Living the Brand Tagged With: brand culture, Brand DNA, Brand Strategy, business branding, Internal Branding, livin the brand

Branded Leadership Requires Clarity, Direction, and Focus.

March 11, 2019 By Suzanne Tulien

Is It In Your DNA? You may be experiencing an impulse to evolve yourself, to realize the full potential of your expertise and make your greatest contribution to your profession, family and relationships. You may yearn for deeper experiences of trust, accomplishment and feel a longing to come more fully alive. You may even intuitively …Read the full article…

Filed Under: Internal Branding, Living the Brand, Personal Branding, Uncategorized

To Know Your Brand is to Be Your Brand

February 15, 2019 By Suzanne

By Suzanne Tulien, Brand Elevation Enthusiast, The Brand Ascension Group It’s already February, 2019. Business owners everywhere are still wondering what this year will bring them in terms of profits, growth, evolution, and success. This article will be brief, as I just have one point I’d like for you to consider as you progress your …Read the full article…

Filed Under: brand building, Brand Integrity, Brand Strategy, Internal Branding, Living the Brand

CUSTOMER SERVICE MISHAPS – DO YOU HAVE A PROCESS FOR QUICK RECOVERY?

January 28, 2019 By The Brand Ascension Group

Service recovery is a big issue for many businesses. Service mishaps happen all the time, but how often do they happen in your business? Are you keeping track? When it does happen, you can’t mess around. Your employees need to be empowered to recover as quickly as possible, show the customer you care and make …Read the full article…

Filed Under: brand building, Brand Culture, Brand Definition, Customer Service, Internal Branding, Organizational Values Tagged With: brand culture, Customer Service, Internal Branding, Organizational Style, Organizational Values

Internal Brand Development Answers 3 Key Positioning Questions

December 5, 2018 By Suzanne

Brandiing

When an organization makes a decision to initiate a formalized internal brand development exercise they must prepare for and expect the results to impact every facet of the business. You see, branding isn’t about putting a prettier ‘lipstick on the pig’ (a new logo and website refresh), so to speak. True brand development starts from …Read the full article…

Filed Under: brand building, Brand Integrity, Brand Strategy, Branded Customer Experience, Customer Service, Internal Branding, Living the Brand, Uncategorized

PART B: Authentic Brands Live Their Story! Does Yours?

October 22, 2018 By The Brand Ascension Group

A powerful brand story, when executed well—builds trust, connection, and loyalty with your audience. In Part A of this post, we talked about authentic brands and how they live and breathe their story and how it’s reflected in their core essence—what they stand for and how they show up. You trust their story because you …Read the full article…

Filed Under: brand building, Brand Culture, Brand Definition, Internal Branding, Organizational Values Tagged With: brand culture, Brand Definition, Brand Stories, business branding, Business Performance, Corporate Values, Organizational Values, small business branding

PART A: Authentic Brands Live Their Story! Does Yours?

October 15, 2018 By The Brand Ascension Group

A powerful brand story, when executed well—builds trust, connection, and loyalty with your audience. Does your brand have a story? You know—a story that’s captivating and inspiring; has real meaning and comes from the heart of what you’re all about as a brand. It’s a story your employees believe in. They stand behind it through …Read the full article…

Filed Under: brand building, Brand Culture, Brand Definition, Internal Branding Tagged With: brand building, brand culture, Brand Definition, Brand Stories, Internal Branding, small business branding

What is the ‘One Word’ You Want to Own in the Minds of Your Market?

September 20, 2018 By Suzanne Tulien

Regardless of the size of your organization, has the question been asked, “What is the one word you want to own in the minds of your market?? Before you answer, first think about…

Filed Under: brand building, Brand Culture, Brand Definition, Internal Branding, Uncategorized Tagged With: brand building, Brand Definition, branding, Internal Branding

When is the Right Time to Brand?

August 1, 2018 By Suzanne

Brandiing

Recently, I have had several entrepreneurs make the statement to me… “I’m not sure I am ready to brand myself/my business.” (Maybe because they are a start up, or think it’s too expensive, or don’t have employees yet, or… [insert excuse]). This immediately provides a red flag to me in that there is a lack …Read the full article…

Filed Under: brand building, Brand Definition, Brand Strategy, Internal Branding, Living the Brand Tagged With: Brand Definition, business branding

Three Ingredients to a Powerful Personal Brand Presence℠

June 19, 2018 By Suzanne Tulien

  I often get asked in interviews, “What makes up a good Personal Brand?” My immediate response is simpler in concept than it is in action: “Walk your talk.” ‘Good’ Personal Brands are those who keep their word, act on what they promise, and follow through with integrity. Period. But, when you get down to …Read the full article…

Filed Under: Internal Branding, Living the Brand, Personal Branding

  • 1
  • 2
  • 3
  • Next Page »

Testimonials

“Wow, I wasn’t expecting such a breakthrough!” That is what you will tell yourself when you complete one of Suzanne’s Personal Brand Mastermind courses. If you are not aligned with your authenticity, everything in your life will suffer as a result. I highly recommend anyone who wants to get to the next level in business or their personal life to enroll in this series. This is an exclusive training program for high-caliber, high-potential clients so be ready to roll up your sleeves do… Read more
Cory Arcarese, CEO, CArc Media
“Suzanne is personable, precise in her communications, and extremely professional. Her concept and methodology of brand development is simple and powerful, and it’s already reaping great results! Her vast experience and impeccable integrity make her a powerful member of my business team. I highly recommend Suzanne to any business owner seeking greater impact and a bigger bottom line! Great Results, Expert, High Integrity!”
Chevy Chevallard, CEO, Conduct Your Life!
VW-Round-BW“I’m more clear and consistent in my actions and communication across the board. I’m more mindful about what I do – and even more importantly, how I think – and have more clear direction of what actions to take next and why. Identifying, defining, and stepping into my authentic self was exactly what I was looking for and needing to kick-start my next level of success! Because I am “Uniquely Wise, Deliciously Inspired!” Thank you Suzanne!”
Veronica WirthOwner + Creative DirectorDesign BistroVermont
SuzanneKladder-BW-Round“Suzanne and her Personal Brand program are amazing. She really gets you to take an honest, in-depth look at who you really are at your core and get past what you or others think you are. She helped me abandoned the idea that I needed to be perfect and to realize that perfection is me being me. The work I did with Suzanne continues to help me behave in a consistent, authentic way and it has had a positive impact on my business.”
Suzanne Kladder, Sales Whisperer
“Suzanne is a subject matter expert and superb facilitator for building a dynamic culture and brand. I have been in two organizations that immersed themselves in her engaging and powerful Brand DNA process. Her process fully enrolls everyone from customer facing staff to senior executives so that all conclusions are readily embraced and instantly internalized by all stakeholders. If your enterprise wants to experience immediate and lasting transformation, engage Suzanne.”
Robert Todd, Operations & Finance Expert
  JanePeck“Suzanne has facilitated training in our organization to bring the branding basics to our team.  She is dynamic, entertaining and engages all the senses in her training methods.  If you are looking to elevate your brand and engage your team in the process, I highly recommend her.”
Jane Peck, MBAAdministratorEndodontic Specialists of ColoradoColorado Springs
“For years, I have been the gerbil on the wheel, trying with all of my energy, to be all things to all people.  It is so liberating to focus on the strengths I bring to the table and not worry about who that will line up with.  I love what you said about how when you let go of those who don’t line up, it only opens the door for more of those who do.  I am totally seeing that happen in my life and especially in my business!  I shared this with my business coach and he said that you were rig… Read more
Lisa Gross, Sr. Mortgage Lender, Peoples National Bank

SarahRyals-Pic“Suzanne creates a wonderful experience to build an understanding of brand, especially for those who are new to brand basics. Her teaching modules are clear, well organized, thoughtfully explained, and she does a great job coaching teams through the work. The final outcome is an actionable foundation for delivering a consistent, meaningful brand experience for all the brand’s stakeholders.”

Sarah Ryals, Women's Resource Agency Board Member
“Suzanne is a fantastic brand expert who makes an immediate impact to the bottom line. Her efforts helped me successfully launch a small business venture (fitness gym: dynamic-gyms.com) into a very competitive market achieving break even revenue goals within three weeks of opening! Simply unheard of in this market segment. This would not have been possible without her direct efforts to help us succeed.”
Larry Solecki, CEO, Dynamic Training & Fitness Gyms
Tonya-round-BW-web“Building on a lot of prior soul-searching and “inside work,” the Personal Brand Presence DNA process has helped me to step into an image that is consistent with who I know myself to be. It helped me to articulate what it really means to walk my talk in a way that’s visible and tangible, not just to me but also to others, and I will forever be grateful for that.”
Tonya Henderson, Ph.D, Gly Solutions

Copyright © 2023 • The Brand Ascension Group • All rights reserved in all media • Privacy Policy • Terms & Conditions

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Privacy Policy
Privacy Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT