Build and leverage advocates for your brand to boost sales exponentially! In Part 1 of this post we shared what a brand advocate is and that is someone who will go to great lengths to promote your business in both online and offline networks. We also showed that by increasing brand advocates, your business can …Read the full article…
PART 1: The Real Value of a Brand Advocate!
Build and leverage advocates for your brand to boost sales exponentially! Are you a brand advocate? Are you someone that will go to great lengths to let others know how much you love a particular brand? Do you tell your friends and family, your colleagues and business associates, and even people you just met? Many …Read the full article…
Return on Social Engagement
Social media has changed the way we think about our businesses and the way we do business. It’s changed the way we engage and interact personally. When I think about how long it took for me to warm up to it (i.e., get onboard with Facebook, learn how Twitter works and figure out the numerous features and opportunities generated through LinkedIn), it’s inconceivable to think of life without it now.
Social media is not only shifting the way we interact, but also what we’ve come to expect, the decisions we make and how we create meaningful dialogue with one another. Organizations are hopefully asking the questions of not only what, but also where, when, who and why they should use social media as a brand building strategy.
